Early last month, we were told that the DVD piracy warning was being updated. And not for the better, mind you. Now, consumers are still being called criminals, even before they’ve done anything wrong.
With such a warning, I still feel just as violated, and I still have to sit through DVD content I can’t skip past, making the wait even longer before I can actually start watching the film itself. Not only that, from what I understand, you will now have to sit through two warnings; one from the FBI, and one from the National Intellectual Property Center.
Wonderful. Just wonderful.
I understand that piracy is a crime, but I don’t need to be reminded of it every time I want to watch a DVD that I bought through legal channels. I feel like these organizations are basically punishing consumers for doing the legal thing.
Here’s a thought, though:
The illegal version of watching a movie: Download from an pirated source, watch the film immediately.
The legal version of watching a movie: Go buy a DVD and put it in the DVD player, watch the FBI notice, watch the anti-piracy movie (they’ll probably have that, too), watch the previews (trailers for other movies and/or special features, such as a commercial for Blu-ray), get to the DVD menu (wait for it to settle on or show the menu items), hit “play movie”. If you’re lucky, the film starts at this point. If you’re unlucky, you have to sit through yet another warning about piracy and public screenings of the DVD.
I mean, what’s the point? Just let us watch the film, already! When movie pirates copy a DVD, they don’t copy these warnings, they only copy the film itself, without all the extra junk (although, they usually don’t include the special features and extra material that some of us want to see).
I’ve also seen warnings that include street vendors who sell pirated DVDs. I mean, the majority of the movie, music and software piracy “industry” happen online these days. The people who rip a DVD for downloading are usually people who are sick and tired of having their cash flow through an outdated corporate scheme.
Those in the industry claim that piracy is the direct cause of monetary losses, but in my opinion, that’s only half true. If you’re going to account for losses, do they also account for how much money they’re wasting on lawyers, lawsuits against individuals (grandmothers, single mothers, and such) and torrent sites, and various DRM schemes?
I’m not saying they shouldn’t fight piracy, but I’m criticizing their current methods of fightin it. I feel that they should rather fight piracy with awareness campaigns, where they focus on why the legal path is good, and showing why you should support the industry. Plain and simple, make people make good about themselves when they spend their money on a DVD, Blu-ray, CD, legal download, books, merchandise, etc. And on the side, they can keep on with lawsuits against those who make large profits from piracy.
Last time I saw one of the few well-made “anti-piracy” warnings out there, was when I bought and fired up my DVD for The Adjustment Bureau. I had originally downloaded this movie illegally, which I usually do when I’m uncertain about the movie’s quality (in terms of story, directing and acting, that is). After seeing it as a pirated download version, I thought it was so good, I got the real version (I had it on my wishlist, and if I hadn’t gotten it for Christmas, I would’ve bought it myself). I’ve ripped the warning from my DVD here and put it up here (unlisted on YouTube, in case you wanted to go searching for it), just so you can see what I mean:
Short, simple, and it made me feel good about myself for buying the DVD and supporting the people who are in this business. This is the type of anti-piracy warning I want to see. With this, I feel like I’m contributing to the good part of the business, and not feeling like I should expect a lawsuit whenever possible.
Side note: The anti-piracy warning video is probably copyrighted, and I’m assuming Universal Studios has something to do with it, given that they’re the publisher of the DVD I got this from. I copied it from there for illustration purposes; please don’t sue me. If you’re reading this, and own the copyright to this, please either grant me a non-exclusive license to use this, or point me to some existing version of it online, so I can link to or embed it from my blog. I’ll put up a proper copyright notice if you want me to.